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April Education Webinar
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When: Friday, April 24, 2020
10 AM - 11 AM
Where: Online Webinar
United States
Contact: Megan Woodburn, Chapter Administrator

Online registration is closed.
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Storytelling During A Crisis

We are all receiving so much information in today’s environment. While you know that it’s more important than ever to share your story, how do you cut through the clutter? We’ll discuss how to use storytelling techniques to better communicate your why and engage your audiences in your cause.



Alice L. Ferris MBA, CFRE, ACFRE and Jim Anderson, CFRE

GoalBusters Consulting Flagstaff, AZ




Alice Ferris, GoalBusters founder, began her career at age 16, blowing bubbles onto the set at Wisconsin Public Television during a fundraiser for the Lawrence Welk Show. Alice thrives in finding creative solutions for the fundraising challenges of small organizations, as well as teaching and training about practical and realistic tactics. Alice is recognized in North America for her appearances on public television fundraisers, including Downton Abbey, Ken Burns: America's Storyteller and Suze Orman's Financial Solutions for You. Alice was the 90th professional to receive the Advanced Certified Fundraising Executive (ACFRE) credential and is a three-time honoree as Outstanding Fundraising Professional from the Association of Fundraising Professionals Northern Arizona Chapter. She serves on the advisory boards for the Bolz Center for Arts Administration at the Wisconsin School of Business, and the Communication Arts Program at the University of Wisconsin.



Jim Anderson has more than 30 years of sales and training experience through his positions with local media and national consumer research companies. Consistently recognized as a top revenue producer, Jim earned the Sales Executive of the Year, Negotiator of the Year, the New Business and Over Achiever awards among many other accolades. Jim migrated into the nonprofit arena in 2005, and specializes in marketing and branding strategy, multimedia production, direct sales and sponsorship training programs, board and organizational training, and innovative approaches to storytelling. He was honored as AFP Northern Arizona Fundraising Professional of the Year in 2010 and achieved his Certified Fundraising Executive (CFRE) in 2013.


Member: FREE

Non-Member: $10 


This event is a webinar. 




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